
EXHIBITORS
LOCATION:
Via Tortona 31
With Flow. Form. Function., Geberit demonstrates how a deep understanding of water flow can become the starting point for a design that truly fulfills its function.
This idea takes physical shape in the RŌS installation by the Swiss design studio atelier oï, presented during Milan Design Week from April 20 to 26, 2026, at the new Geberit Experience Center on Via Tortona 31.

LOCATION:
Via Tortona 31
Barton Perreira, part of Thélios, LVMH Eyewear Excellence, makes its debut at the Tortona Design Week with an exclusive installation in collaboration with Laurent Badier Studio Art & Industry.
The pop-up showcases a curated selection of Barton Perreira eyewear within a sculptural environment made of Plexiglas and recycled PVC, reinterpreted by the design studio.
The installation celebrates craftsmanship and material innovation, where eyewear and contemporary design meet in a new and compelling visual dialogue.

LOCATION:
Via Tortona 31
From 20 to 26 April, Haus of Automotive will welcome visitors with a packed programme, including conferences, the "Automotive Design Experience" workshop aimed at young professionals and students, and partner exhibitions.
With “IN PROGRESS”, main partner Lotus invites visitors to discover the creative process that drives the brand.
Outside, throughout the week, partner BADER Leather will present an interactive installation.
LOCATION:
Via Tortona 20
Barton Perreira, part of Thélios, LVMH Eyewear Excellence, makes its debut at the Tortona Design Week with an exclusive installation in collaboration with Laurent Badier Studio Art & Industry.
The pop-up showcases a curated selection of Barton Perreira eyewear within a sculptural environment made of Plexiglas and recycled PVC, reinterpreted by the design studio.
The installation celebrates craftsmanship and material innovation, where eyewear and contemporary design meet in a new and compelling visual dialogue.
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LOCATION:
Via Tortona 35
URBAN JUNGLE is a project by D.Green Design in collaboration with the European School of Economics, with the aim of transforming art into an educational tool connected to sustainability and inclusion.
The installation interprets a fantastical urban jungle with giant leaves and flowers, creating an immersive experience that blends design, nature, and well-being.
Hosted within the ESE35 spaces on Via Tortona, it combines scenography and innovation in the heart of Design Week, offering the public a captivating and engaging environment.
URBAN JUNGLE originates from a project by Peter Vlab for DGreen Design.

LOCATION:
Via Tortona 14
The Way of Sportin’ Life – Color Design® Lechler | Fuorisalone 2026
When sport is not just an activity but a way of living, the home takes on a new shape. Color Design Lechler presents a collection that transforms energy, recovery, discipline, and ambition into surfaces, colors, and finishes.
An immersive journey through 4 spaces, 4 moods, 4 collections: WOOD, BRONZE, SILVER, GOLD. Color becomes experience—and lifestyle.
Not a home gym, but a real home shaped by the athletic gesture.
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LOCATION:
Via Tortona 35
A key hub for artists and designers, nhow Milano is much more than a hotel: it is a true creative hub where design, art, and events continuously intersect. Within the structure, each floor hosts curated thematic exhibitions and installations that are renewed every six months, transforming the spaces into a constantly evolving gallery. Exhibitions and formats dedicated to contemporary pop culture make nhow Milano a dynamic and surprising landmark in the heart of the creative district.
This artistic vision also takes shape in Vertigo, a terrace with a unique concept: here, the panorama is not what you see outside, but what comes to life within. A space designed to overturn perspective, where design becomes the horizon and architecture transforms into landscape, offering an immersive experience beyond conventional boundaries.

LOCATION:
Via Voghera 8
Toyota Material Handling Europe returns to Milan Design Week 2026 with It’s Just Forklifts, a 400-square-metre multidimensional exhibition at Fuorisalone that reframes forklifts as expertly designed, innovative and culturally relevant objects.
Tracing the evolution of logistics, the showcase presents Toyota’s design heritage, new research concepts in sustainability and AI-driven intralogistics, finalists of the Toyota Logistic Design Competition, a live art performance by Ennio Sitta (Bensone) and the Traigo_i, Toyota’s next-generation fully electric counterbalanced forklift with integrated lithium-ion battery.
LOCATION:
Via Tortona 31
From first sketch to final form, Zeekr Design returns to Milan Design Week 2026 with The Art of Connection.
This immersive exhibition explores the journey behind creating a premium EV brand, blending craftsmanship, technology, and human experience.
Discover the story of the Zeekr 7GT through design, materials, and innovation -brought to life by a global team in Gothenburg.

LOCATION:
Via Tortona 32
Discover Hyundai’s unique design language “Art of Steel” in an immersive installation.
Starting from a sheet of paper and finishing with an artwork crafted from steel, each facet of "Unfold Stories – From Paper to Steel” reflects Hyundai’s interior and exterior design philosophy and underscores the transformation of ideas into mobility through material, craft and technology – coming to life in Hyundai’s all-new EV, IONIQ 3.
Experience the design philosophy behind IONIQ 3 in a guided tour through four distinct spaces showcasing the key design elements of IONIQ 3 – a journey from the exterior to the interior, experiencing how materials, light and textures influence Hyundai’s design.
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Via Tortona 14
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Via Tortona 27
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Via Tortona 19
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Via Tortona 30

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Via Novi 5





















